iPhone gross sales prone to be round 7 million in India in 2022: Techarc

Gross sales of premium smartphone iPhone are prone to be just a little over 7 million in India this yr, market analysis and analyst agency Techarc mentioned on Thursday.

Gross sales of premium smartphone iPhone are prone to be just a little over 7 million in India this yr, market analysis and analyst agency Techarc mentioned on Thursday.

iPhone person mark is predicted to cross 20 million this yr, the agency mentioned.

“Though, iPhone is just not a mass market smartphone, it has nonetheless loved outstanding love and acceptance in India. Since its official launch in 2008, when just a bit over 50,000 iPhones had been bought within the nation, right this moment the iPhone is about to promote just a little over 7 million smartphone models by the top of 2022,” Techarc mentioned.

In accordance with the agency, the iPhone added 10 million customers within the final six years.

Apple on Wednesday unveiled iPhone 14 sequence smartphones which will probably be out there from September 16 onwards.

“The cohorts of frequent worldwide enterprise vacationers and NRIs have the next penetration of iPhones. On the identical time, the states and union territories of India which have a major inhabitants working outdoors the nation even have the next proportion of iPhone customers. These states and UTs embody Punjab, Gujarat, Andhra Pradesh and Telangana and Kerala,” Techarc mentioned.

Whereas iPhone gross sales in India are anticipated to clock 140 instances progress in gross sales quantity since its launch in 2008, the Android smartphones, which have the widest vary of alternative, OEMs and worth factors have seen a progress of 49 instances for a similar interval.

Techarc mentioned {that a} whole of round 162 million smartphones are anticipated to be bought in India in 2022.

“The very excessive aspirational worth of the iPhone is driving the gradual however regular change from Android smartphones to iPhones. At present, solely a foldable smartphone type issue is one thing that may assist Android ecosystem to retain its customers within the ultra-premium class, which is a mix of productiveness and uniqueness, including to the character of the customers,” Techarc mentioned.

The analysis and evaluation agency mentioned that iPhone has captured over 80 per cent of the ultra-luxury phase the place Samsung is the one different main model whereas others together with OnePlus, OPPO, Vivo, Xiaomi and Google are trying to carve their market pie.

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